Etsy Fee Calculator

Etsy Fee Calculator: Understand Every Fee Before You List

Selling on Etsy can be a profitable venture for makers, artists, and vintage sellers, but only if you understand the full fee structure before setting your prices. Etsy charges multiple layers of fees on every transaction, and together they can eat up 20% or more of your sale price if you are not careful. This calculator breaks down every Etsy fee so you can price your products for profit, not just revenue.

Etsy's Fee Structure Explained

Etsy charges five primary types of fees on each sale. The listing fee is a flat $0.20 per item in the listing, charged when you create or renew the listing. The transaction fee is 6.5% of the total order amount including the shipping price you charge. The payment processing fee is 3% of the order total plus a fixed $0.25 per transaction, similar to a credit card processing fee. If your item was found through Etsy's offsite advertising program (Google, Facebook, Instagram), you pay an additional 15% of the sale amount if your annual revenue is under $10,000, or 12% if you exceed that threshold. Finally, if you opt into Etsy's on-site advertising, you pay an additional percentage on sales attributed to those ads.

The Hidden Impact of Shipping Charges

One detail many new Etsy sellers miss is that the 6.5% transaction fee applies to the shipping price you charge the buyer, not just the item price. This means if you charge $10 for shipping, Etsy takes an additional $0.65 on top of the fee on your item price. Many sellers choose to offer free shipping and build the shipping cost into the item price instead. While the total fee amount is similar either way, offering free shipping can improve your search ranking on Etsy, since the platform's algorithm favors listings with free shipping.

Offsite Ads: Can You Opt Out?

Etsy automatically enrolls most sellers in the offsite ads program. If your annual Etsy revenue is less than $10,000, you can opt out. However, if you earn $10,000 or more in the trailing 12 months, participation is mandatory. The fee is 12% for sellers in the mandatory tier and 15% for those who choose to opt in voluntarily at the lower revenue level. Offsite ads only apply to sales that are directly attributed to an offsite ad click, so you will not pay this fee on every sale. Still, it can be a significant cost on the sales it does apply to, so factor it into your pricing strategy.

Pricing for Profit on Etsy

A common mistake is pricing based solely on material costs. You need to account for Etsy fees, shipping materials, your time, and overhead costs like studio space and equipment. A good rule of thumb is to target a profit margin of at least 30% after all fees and costs. Use the price comparison table in this calculator to see how your profit changes at different price points and find the sweet spot where your margin is healthy and your product remains competitive. Remember that Etsy's search algorithm also considers price relative to similar items, so pricing significantly above the market average can reduce your visibility.

Etsy Plus: Is It Worth It?

Etsy Plus costs $10 per month and provides 15 listing credits ($3 value), a $5 Etsy Ads credit, and access to advanced shop customization tools. If you list at least 15 new items per month, the listing credits alone cover more than a third of the subscription cost. The ads credit adds further value if you use Etsy Ads. For active sellers who list frequently and advertise, Etsy Plus can pay for itself. For casual sellers with fewer listings, the standard free plan is usually sufficient.